Assoimprese MENA: Bridge of Collaboration and Innovation between Italy and the MENA Region.

Promotion and Cooperation

Assoimprese MENA 's mission focuses on promoting cooperation and commercial, cultural and technological exchange between Italy and the countries of the MENA (Middle East and North Africa) region. The association aims to be a point of reference for Italian companies wishing to expand their activities in this strategic area and for companies in the MENA region wishing to enter the Italian market.

The main objectives of Assoimprese MENA include:

Facilitate business interchange: Promote mutual business opportunities between Italy and MENA countries, with a focus on key sectors such as energy, industry, infrastructure, technology and services.
Support the internationalization of Italian companies: Offer support to Italian SMEs to enter and consolidate in MENA markets, through networking activities, legal and tax advice, and facilitation of contacts with local partners.
Promoting technological cooperation and innovation: Stimulating the interchange of know-how and advanced technologies, strengthening the competitiveness of Italian companies and MENA partners in innovative sectors.
Training and cultural exchange: Organize events, training courses and cultural exchange programs to foster mutual understanding, improve skills and encourage the creation of strategic alliances.
Strengthening the Italian presence in the region: Supporting the visibility and prestige of Italian companies in MENA markets by promoting "Made in Italy" in various sectors, from design to agribusiness, fashion to engineering.

Assoimprese MENA, therefore, acts as a bridge between two crucial geographical areas, fostering a flow of capital, skills, technologies and culture for mutual growth.

Facilitate entry into local markets: Provide strategic and operational support for Italian companies to explore and enter markets in the MENA region, and vice versa.

RAMEZ NOUAIMEH CEO & FOUNDER

Ramez Nouaimeh - Founder of Assoimprese MENA.

Ramez Nouaimeh is a visionary entrepreneur with Lebanese roots and a proven track record in the infrastructure sector, coming from a family of successful entrepreneurs, the Tajj Group. Since 1998, Ramez has played a pioneering role in facilitating the entry of Italian companies into MENA (Middle East and North Africa) markets, creating strategic synergies that have opened up new business opportunities and international growth.

With a network of global contacts and a reputation ranging from Beirut to Dubai, Ramez has accompanied numerous Italian companies in their expansion into the world's most dynamic and promising markets. His deep knowledge of local dynamics, combined with a global and innovative vision, has made him a point of reference for those wishing to conquer new business horizons.

Today, with Assoimprese MENA, Ramez continues to be the strategic bridge between Italy and the MENA region, supporting companies in facing global challenges, expanding into thriving markets and overcoming cultural and legislative barriers. Through a personalized approach and highly qualified advice, Assoimprese MENA offers Italian and local companies the tools to excel and thrive in an increasingly interconnected and competitive world. With Ramez and his team, companies not only access new markets, but accelerate their internationalization in a strategic and successful way.